In recent years, Chinese society has witnessed the emergence and growth of feminist-themed podcasts, where women can openly discuss taboo topics and challenge gender inequalities. These podcasts have become a safe haven for feminist-minded individuals seeking representation and a platform to voice their frustrations with the patriarchy.
According to a study by Fan Yang from Hangzhou Normal University, the number of podcasts with feminist themes on China’s popular audio streaming platforms has seen a significant increase from eight to 35 between 2019 and 2021. Among these podcasts, Stochastic Volatility stands out with its massive regular listener base of around 600,000. However, there are also niche podcasts focusing on specific subjects, such as women’s experiences in rural China or their interpretations of cinema.
Podcasting has gained popularity among China’s intellectual elite due to its ability to facilitate open conversations on more controversial subjects, aided by looser censorship. While advancements in AI-powered transcribing software pose a potential risk of increased censorship, audio formats remain harder for authorities to monitor closely. The relative niche status of podcasting in China also adds another layer of protection from excessive scrutiny.
The rise of feminist podcasts in China coincided with a surge of interest in feminism following the MeToo movement in 2017. Despite attempts to censor the movement on social media platforms, it garnered substantial attention, resulting in the removal of prominent individuals accused of sexual harassment and assault. While the Chinese government officially supports gender equality and condemns sexual harassment, gender disparities persist, with women being underrepresented in positions of power.
For the hosts of podcasts like Stochastic Volatility, gender inequalities serve as a driving force. They draw inspiration from the feminist movement in the West but acknowledge the unique challenges they face when addressing these issues within the Chinese context. They feel the need to encourage Chinese girls to dream big and assert their individuality in a patriarchal society still bound by traditional expectations and norms.
In a society where much revolves around the male perspective, these feminist podcasts provide a platform for women to be seen and heard. In contrast to the past, when most podcasts catered exclusively to a male audience, these shows make a deliberate effort to address and uplift female voices. By providing thoughtful discussions on topics such as egg freezing, sexualization of women’s clothing, breast cancer survivors’ choices, and more, these podcasts empower women to engage in much-needed dialogue and challenge societal norms.
The feminist podcast movement in China has not only allowed women to share their experiences and frustrations but has also created a collective voice demanding gender equality. Despite the challenges posed by social expectations and government regulations, these podcasts contribute to an ongoing conversation about dismantling gender barriers and empowering women to dream big. By amplifying diverse perspectives and highlighting the need for gender equality, feminist podcasts in China play a vital role in inspiring change and fostering a society where all individuals can thrive.
Market Capital Research 